Leading the field in recruitment, via our online, recruiter and telephone services.

Field Initiatives, established in 1988, provides high quality fieldwork services for market research agencies, blue chip client companies, creative agencies and independents. We pride ourselves in our ability to think laterally by discovering new ways of tackling research projects.  We recruit both digitally and by traditional methods drawing on our wealth of experience to offer an outstanding first class recruitment service, tailoring our approach to meet your needs.

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  • 15 June 2015

    Karen Beardon - AQR Committee Nominee

    We are delighted to announce that our very own Karen Beardon is standing for election on the AQR Committee!

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  • 07 May 2015

    The Insight Show

    The team enjoyed a great two-days at the Insight Show last week! Meeting up with some familiar faces, as well as learning about new trends and tech solutions to take FI forward!

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  • 20 April 2015

    Save 15% on viewing when you book with us!

    Book your recruitment with us and receive 15% discount off the front room viewing facility, minutes from Angel Tube and close to Kings Cross.  

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A big congratulations to all the candidates in this year's AQR Election that made the Board! Thanks @AQRUK on a great AGM and Summer Party!